This year the LOVED. collection is celebrating its 5th year of thoughtful collaborations supporting the LGBTQ+ community.
LOVED. is a collection of products designed to bring a meaningful message of equality, love, and hope to others, all whist sharing important stories from the LGBTQ+ community’s past and present.
To date, over 25 collaborations have been shared… and throughout the years, the LOVED. collection has raised thousands of dollars which have been donated to dozens of LGBTQ+ community organizations and charities.
Here is a look at this year’s LOVED. 2023 thoughtful collaborations.
-a unique six piece underwear collection
Marsha P. Johnson, Sylvia Rivera, Harvey Milk, Edith Windsor, and Arsham Parsi just to name a few. The LGBTQ+ community has always had activists who have stood up for our rights and equality in the face of hardship and adversity.
In honour of the many people worldwide who have fought for our rights, brought positive change and continue to inspire others, we have created a collection designed for all gender expressions. The collection is titled ‘Be Seen’ and reminds the community to embrace their power and beauty.
“I live in a country where I am able to authentically share who I am and openly love who I love, thanks to those before me who have demanded change. I recognize I am able to be seen for who I am because of you.” -RM
The unique collection features 4 pouched and 2 pouch-less options containing mesh inserts that allow the wearer to ‘Be Seen’ in unique ways.
Click HERE to shop
-a multi country bean blend
Less than 20% of the 195 countries in the world recognize marriage equality, allowing two consenting adults – regardless of sex or gender – the right to wed and be considered legal family.
As the LGBTQ+ community continues to fight for this simple equality, Rosso shares their belief that when a perfect pair exists, they should be together.
The beans selected for this blend come from two countries with legalized marriage equality. Though we recognize there is much work to be accomplished in all countries, including these two, we celebrate their steps forward in fairness and equality.
Click HERE to shop
Better Together by Cōchu Chocolatier and 8 Cakes
-a ‘Milk & Cookies’ chocolate bar
A lot can be learned from the LGBTQ+ community; strength, perseverance, joy, love and togetherness.
For this sweet collaboration, two of Calgary best in the business, Cōchu Chocolatier and 8 Cakes have come together in a delicious partnership to share an iconic duo that have always been ‘Better Together’; Milk & Cookies.
SHOP- This Caramelized Milk Chocolate with Cookie Crumble is extremely limited edition to maintain its freshness and is available in store at Cōchu and 8 Cakes in East Village.
Creating Change by Local Laundry
-a super soft bamboo crop top all genders
The LGBTQ+ community never stand still, and constantly evolves, stand up against their inequalities.
To showcase the ever evolving community, and to one that continues to adapts and fight, Local Laundry has reimagined its original six coloured LOVED. Tee, which was originally designed to paid homage to the people of Stonewall who stood up and used their voices to initiate the positive change we see to today, into a forward thinking crop top.
Click HERE to shop
This year’s benefactors from the profits of the LOVED. collection will be: