There is so much I truly love about this brand. I became a fan of Fresh in the late 90s when their, now iconic, oval soap had been released. Wrapped in gorgeous paper and tied with a wire, topped with a semi-precious stone, I received a bar from my stylish Aunt and thought it was just the prettiest gift. From there on I gifted them to my friends and, to this day, I use that soap in place of a scented sachet in my undies drawer đ
What is unique about Fresh products is the company is still run by their original founders –
Lev Glazman and Alina Roytberg. Originally opening an apothecary in Boston, their scientific and design backgrounds worked seamlessly to create and curate natural beauty products from around the world.
If youâve tried Fresh products, you will feel like they are everyday indulgences for your skin. The brandâs passion for âtransforming everyday routines into sensorial rituals that are as indulgent as they are effectiveâ is something I feel each time I open up my favourite Fresh masks. I mean, what is more indulgent than taking the time to mask?!
First, I think the Fresh Lotus Youth Preserve Rescue Mask is one of the best, most immediately effective, masks Iâve ever used.
In just five minutes, 2-3 times per week, my skin becomes super smooth and radiant due to the blend of kombu seaweed, red algae and lotus seeds that work together to buff and refine my face. The smell is so unique as well – like a relaxing cucumber scent.
Next, if you havenât tried the iconic-for-a-reason Fresh Rose Face Mask infused with real rose petals – you are missing out!
The Fresh Rose Face Mask is exactly what you need when your skin is dry and dull. I love the cooling formula that melts right into my skin. You leave this one on for 5-10 minutes daily (if youâre keen) and once you wash it off, your skin will feel soothed and toned due to the cucumber and aloe vera gel.
Finally, I am growing dependant on the Fresh Black Tea Firming Overnight Mask
Though, technically a night cream, this super luxe moisturizer has been my go-to step for looking put together in the morning. It is intensely moisturizing as Fresh uses a proprietary complex of âblack tea ferment, black tea extract, blackberry leaf extract, and lychee seed extractâ to improve skin elasticity and Hyaluronic acid to keep you moisturized. I love how something so thick melts instantly into my skin so I donât feel like I am wearing a mask to bed.
Follow me along on @immfab for more favourite products and beauty tips!
M FabFreshnMasky
